Sunday 16 September 2012

Application Letter




#B1-21, 35, Prince George’s Park,

Singapore – 118429

10  September 2012

Mr Bryan,

Brandcore Pte Ltd Pandan Loop, Pantech Business Hub,

Singapore


Dear Mr Bryan,



I am a second year student of the NUS pursuing a Degree in Computer Engineering. After reading your internship advertisement on InternSg.com and the fact that I have a keen interest towards social media branding, I am interested in your Content Development Intern position.  My strong work ethic and solid teamwork skills make me a good match for the Brandcore staff team.


Last summer ,I worked with my High school to organize its Inter –school cultural competition titled ‘AGNEE’ and I was in charge in designing the logo for the competition which appealed the audience to a great extent .I also was in charge of ‘Events promotion’ as well as ‘publicity management’ for  the competition and so I had to deal with various companies  in order to get sponsorships .In the end we managed to get sponsorships worth 10000 SGD.I trust that ,the experience I gained from this work will enable me to be all the more productive  in the ‘Brand Activation and Engagement’ aspects which the  Brandcore organization will have to deal with.

As a Marketing Executive of the NUS Indian Instrumental Ensemble, I had to work with a team of 10 members for the concert held by 'IIE' during the 'NUS Arts Festival' wherein I was in charge of 'Brand Communications and sponsorship' and in the end we were instrumental in  generating a revenue of 30000 SGD through marketing and logistics.Thus,I believe that I will be best suited in creating new brand strategies and making improvements on the content development for brands.

 I believe my responsible approach to work in this field makes me a good match for the Brandcore staff and a strong candidate for the Content Development Intern in the Brandcore organization. I am extremely passionate and motivated about my work, and I enjoy learning and working in an environment which involves high levels of creative thinking and passion. I bring unbound enthusiasm that is sure to liven up the workplace.


I am looking forward to meeting you about the Content Development Intern position. I am sure that my strong work ethics and creative skills can help Brandcore maintain a high level of service. If you have any questions, please call me at +6598914652. For your reference, I have included my resume. Thank you for taking the time to review my documents.



Yours sincerely,



Sai Charan Mahadevan 
   
Enclosure- Resume for Sai Charan Mahadevan

2 comments:

  1. Good attempt at personal branding. All past experience is relevant to the position you are applying for. Areas of improvement could be:

    1) In addition to keen interest, you could put proficiency and experience

    2)Quantify your teamwork skills and good work ethic by mentioning your team position in IIE

    3)"I had to deal with the problems of convincing various forms of audiences to attend the show through social media ,posters and flyers and in the end the club gained a profit out of the 30000$ concert"

    This statement could be reworked into marketing experience and skills rather than convincing people to come for a concert. You could mention the profit made in a better way by writing something like "Instrumental in generating revenue of 30K SGD through marketing and logistics"

    ReplyDelete
    Replies
    1. Hey Rohit,
      I have made the changes with respect to the IIE concert so that I can display the marketing experience I have gained by generating a sizable revenue for the club.

      Delete